EveryMatrix to Provide Systems to IAM Corp
June 05, 2011
Award winning and leading gaming software company EveryMatrix, will provide its OddsMatrix sportsbook, GamMatrix gaming management platform and RakeMatrix bingo network to established online gaming marketing company International Arts Management(IAM Corp) that operates three online gaming brands - GR88 Casino, Bulldog777 Poker and Geobet.
The GamMatrix gaming management platform will enable the seamless integration of third party casino products from Microgaming and CTXM as well as poker from Merge. All three brands will also offer mobile sports betting via the new OddsMatrix Mobile Sportsbook. Launch is set for late July.
"We've grown our business around the strength of our multi award-winning sports betting software, internal product development, and also expanded further through acquisition of bingo, mobile and poker software. Today we offer a full range of leading industry gaming products such as fully managed sportsbook, poker, casino, live casino, bingo, and not least a complete mobile gaming offering. And utilizing the open architecture of our GamMatrix gaming management platform we will be integrating additional products from other suppliers in the near future to extend our product line," says EveryMatrix CEO Ebbe Groes.
"Our customers demand cutting edge games and user experiences, and to support our growing customer base and their needs we needed a gaming management system adaptable to our strategy and range of gaming brands," said Peter Karroll, CEO of IAM. "We chose EveryMatrix because of their strong software and solid reputation, and we look forward to working with them on growing our brands further."
EveryMatrix provides market leading software to over thirty customers around the world. The company received the Innovation in Sports Betting Software Award at the EGR B2B Awards in 20010 and last month, after a year of major milestones, was honoured to be presented with the Sports Betting Rising Star Award at the EGR B2B Awards.
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