Poker Time to Build Online Community Using Social Media

October 16, 2009

Poker Time has always prided itself on its constant communication between keeping their players updated, informed, as well as entertained and with the sudden growth and popularity of the social networking realms as well as the popularity of poker, Poker Time has acknowledged the obvious need to further incorporate their community into their brand by an all encompassing social media strategy utilizing the most popular social networking tools.

As customer relationship manager James Grant explains, "We believe that the inclusion of both Facebook and Twitter in our marketing strategy will further show off Poker Time not only as an online poker room, but as a fully fledged community whereas our players have actually developed a kinship with our brand. Our sites are aimed at direct interaction and conversation between our players and our company, and in the case of our Facebook pages we are providing further opportunities for our players to win!"

Poker Time has created a Facebook fan page that is actually a platform for dialogue between players and well and the company. Poker Time has enabled fans to hold discussions, post photos related to both online and offline Poker play, and even offer exclusive freerolls for fans of the brand. Grant elaborates, 'We are using different strategies between each social communication platform, however, it all goes back to our primary objective, speaking to our and players, and our players speaking to us. There's nothing better than building a personal relationship with our entire network'.

Related gambling news: